"It's the world of infinite niches ... this is a group that is driven by peers ... peers tell you what is a good brand ... hearken back to the days ... it's a million niches ... i wonder about the perception of the values of the brand ... people assess credibility in a different way today ... they have no need for a gatekeeper ... what's impacting that? ..."
Thursday, September 27, 2007
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2 comments:
The sad thing, other than the fact that someone used impact as a verb, is that this is a conference about journalism and not, I don't know, the latest Kellog's campaign.
I thought it was a conference call about M&M - heh -- my peerless peers tell it is the best brand...
Speaking of brands -- can't get the name of the goat advocate group our of my head -- The Goat Justice League. That's a group my peers could get behind.
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